Background - Shrek's Adventure! London

FAQs: Redeeming my online code

Choose a question below to see the answer or go back to all FAQs.

How do I book online?

All guests are required to pre-book their tickets online for the Kellogg’s Free Adult Ticket promotion to gain entry.

To book your promotional ticket:

  1. Select the attraction that you wish to visit on the Booking page
  2. Select the ticket type that you wish to purchase (child with free adult or adult with additional free adult)
  3. If you have a cereal pack, click on the cereal pack booking link and complete your secure booking by entering your unique 10 digit code (found inside your Kellogg’s cereal box) and payment details.
  4. If you have a snack pack (which doesn't have a unique booking code), click on the snack pack link and complete your secure booking and payment details. 

If booking through the snack pack route, on the day of visit please ensure you bring both your e-ticket and promotional pack to gain entry. 


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Can I book over the phone?

This offer is not available to book over the phone, however you can book your tickets via the merlinfun.com using your unique promotional code. 



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How do I find my offer code?

Your offer code is a unique 10 digit code printed on the inside of promotional Kellogg’s cereal boxes products.

If you are not sure where to find your offer code, please follow our step by step guide.

Please note if you have a snack pack you will not have an offer code in your pack, but will be required to book through the ‘Snack Pack’ route and bring your promotional pack on the day of your visit to validate your booking.

Please note that your unique code can only be redeemed once per promotional pack.


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My offer code is not accepted, am I entering it correctly?

If you believe your code includes a 0 (zero) or the letter O, please try the letter D in its place. Equally if you believe your code includes a U, please try exchanging it for the letter V.

Alternatively, you can still book your tickets online, click on the 'snack pack' booking link and complete your secure booking and payment - you will not be asked to input a unique code. On the day of visit please ensure you bring both your e-ticket and promotional pack to gain entry.

If you would like more help with your code please email kelloggs.promotion@merlinentertainments.biz. Our team will be happy to help.


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What is the maximum number of people allowed per booking?

Each unique code will enable two people to book, should you have more than one unique promotional code you will be required to make multiple purchases.

However, when booking for SEA LIFE Birmingham or THORPE PARK Resort you can use multiple promotional codes in one transaction.

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What if I have a group of more than 2 people? Can I use the same voucher?

Each voucher can only be used once so if you have a group of two or more you will require additional unique codes or alternatively you can purchase further standard tickets. This can be done either online or at the attraction when you arrive.

Please note: We always recommend purchasing in advance to guarantee entry.

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Is online booking secure?

Yes, absolutely. All online bookings are completely safe and stay in line with our privacy policy so your details are safe.

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What are the benefits of booking online?

Pre-booking is essential for the Kellogg’s Adults Go Free promotion. Tickets are not available to purchased at the attraction gate. Availability is not guaranteed when booking online via merlinfun.com on the day of visit.


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I want to use my snack pack voucher to visit a London attraction, but I'm being asked for a code?

If you have a snack pack voucher and want to purchase tickets for one of our London attractions, including the Lastminute.com London Eye, SEA LIFE London, Madame Tussauds London, The London Dungeons or Shrek's Adventure London, then you will need to use the 'snack pack/cut out voucher' booking link.

Once you click on the booking link you will be asked for a promotional code, this will either be ‘KelloggsGUGF’ or ‘KelloggsMGF' depending on the ticket you are purchasing. Once this code has been accepted continue your secure booking and payment details.

On the day of visit ensure you have both your e-ticket and on pack voucher to gain entry.




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* One Voucher/One Code = One Free Adult Ticket